Marketing/Projects Coordinator - Southeast Volusia Advertising Authority

The Southeast Volusia Advertising Authority is hiring a Marketing/Projects Coordinator. This person will coordinate the development of marketing strategies with authority’s advertising
agency, provide education and training of CVB partner programs and initiatives, and coordinate special event operations.

Areas of Primary Responsibility and Focus:

• Coordinate developing promotional opportunities for our lodging and tourism business partners to leverage media programs. 
• Attend trade shows on behalf of the Authority when assigned; help develop contests and follow-up with winners; prepare information sheets to collect data; develop follow-up correspondence; track emails and landing page responses; develop comprehensive summaries of both qualitative and quantitative information; and obtain participation from area tourism partners that will drive lead generation and room bookings. 
• Work closely with Director to develop and communicate all CVB tourism marketing programs to area lodging and tourism businesses for CO-OP opportunities. 
• Coordinate the operations and fulfillment logistics for all FAM & Group Tours. 
• Develop sales and marketing initiatives to promote New Smyrna area product awareness, day-drives, and overnight stays to our destination. 
• Conduct marketing and media research to monitor trends and identify opportunities. 
• Coordinate the development and implementation of the overall integrated marketing and media plans for targeted audiences, based upon key organizational objectives. 
• Coordinate the media plan on a day-to-day basis, including deadlines, budgets and accounting.
• Assist with the execution and tracking of advertising. 
• Monitor results and assist with analysis to help identify the most cost-effective media mix using traditional and advanced methods including but not limited to Google Analytics; Facebook Insights; Visitor Center traffic reports; 800-number calls comparisons; Landing Pages; etc. Prepare information to review in Excel, Word or Power Point. 
• Other duties and projects as assigned by supervisor. 

EDUCATION/EXPERIENCE, KNOWLEDGE, SKILLS AND COMPETENCIES

• Bachelor’s degree or commensurate experience (3+ years in marketing field)
• Working knowledge of website and computer technology (Microsoft Office Suite & MAC OS), Adobe Suite experience a plus, Copy writing experience also a plus. 
• Competency to manage multiple tasks and meet deadlines, set priorities and determine objectives and strategies to achieve them 
• Strong problem solving skills and the ability to assess and anticipate issues and proactively resolve them
• Strong verbal and written communication skills; excellent interpersonal skills with the ability to work effectively with all organizational levels 
• Ability to work independently and exercise good judgment with exceptional attention to detail
• Positive, professional, "can do" attitude 

The office is located at 2238 State Road 44, New Smyrna Beach, FL 32168, Volusia County.

• Limited weekends and evening hours required. 
• Frequently work at fast pace with unscheduled interruptions. 
• Must have reliable transportation. 
• Ability to travel out of town including some weekends

COMPENSATION:

• Salary is commensurate with experience ($35,000 – $40,000 annually). 
• Benefit package available first of the month following ninety (90) days of continuous full-time employment. Includes Health Insurance stipend, 401k 3% Matching Contribution, 2 weeks vacation plus 1 week personal paid time off. 

Email resumes to sherry@visitnsbfla.com. No phone calls please.